We support you in the strategic conception of your online
dialogue marketing, with Best Practice experience and comprehensive
consulting. In audits and workshops, we analyse your opportunities
and help you with the definition of targets. We support you in the
development and realisation of your personal roadmap with the
objective of successful customer loyalty and exploitation via
online dialogue marketing.
Together we will develop the customer profiles suitable for your
business model, plan the consolidation of separate data stocks in
regard to technology and content, and support you in the cleansing,
processing, enhancing and structuring of customer data.
From the first idea to the solution, we will jointly develop all
processes for the management of online customer relations. We plan
and realise customer-targeted communication platforms, develop
indicators for the measurement and evaluation of customer
developments and create automated rulesets for independent
The secure and legally flawless handling of personal data is
vital. In audits, we examine the collection and storage of personal
customer information and design the establishment of legally
compliant solutions according to data privacy and data security
(compliant with Teledienstegesetz (TDG), Datenschutzgesetz (DGS),
BSI Grundschutz). We would be happy to assist you in subsequent
certifications through independent institutions, such as TÜV
Süd or DEKRA.
The ELAINE® Online Direct Marketing Suite is the
leading standard software for email and RSS marketing in Germany.
The technology developed by artegic, expands your customer relation
management into online channels and supports your marketing in all
tasks of digital direct marketing via email, RSS and SMS.
ELAINE is available as a standard software technology, as well as a
ready-to-use ASP platform.
We plan and realise the integration of our ELAINE®
technology and IDOL® concept into your existing systems and
processes. With individual and automated solutions for efficient
workflows and interfaces to CRM, ERP, call centre, tracking and
data warehouse systems, as well as websites and eShops.
With our highly available, high-performance and certified server
platform, we can unburden your IT by offering the optimal basis for
the use of your online direct marketing with global SMS sending and
secure international email delivery via whitelisting.
Online direct marketing is dynamic. We assist you in the
development of the right campaign concepts, support the planning of
campaign contents and targets and manage the execution. If you do
not want to have anything to do with the process and require a full
service, we are happy to connect you with one of our
ELAINE® Partner Agencies in your area or your market
Correct display in different email, RSS and mobile clients?
Highest open rates or maximised conversions? The right content for
a specific target group? We support the optimisation of your
mailings and campaigns, identify the best possible campaign run
according to benchmarks and develop our online dialogue marketing
to match the aims of your business model.