We engineer success in digital CRM
We help companies to succeed in customer-centred digital best-in-class dialogue marketing. 10 years of experience in marketing engineering: Know-how, technology, IT integration and operation for marketing automation. For significantly better results, sustainable customer relationships and efficient use of resources.
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People get more and more print mailings in their mailboxes. Despite the especially in dialogue marketing given importance of digital channels, direct mail is still an effective way of advertising. Nowadays, print mailings no longer necessarily have to equal mass advertising. A new generation of modern cross-channel dialogue marketing technology makes it possible to integrate print ...
The post Print Mailings in Dialogue Marketing via Marketing Automation appeared first on artegic AG The Marketing Engineers Blog.
Today, many apps offer the possibility to send push notifications to their users. There’s a multitude of different occasions for this. Receiving a message from a messenger app, important breaking news, app-internal behavior, or the current location of a user. But here, too, it is important to find the right amount of messages sent in ...
The post Push Notifications in Mobile Marketing – Friend of Foe? appeared first on artegic AG The Marketing Engineers Blog.
We can tell you. Yes, it does! Last year, the use of emojis in e-mail campaigns increased by 775 percent, and even by 7,000 percent in terms of trigger mails¹. Two percent of all subject lines now contain emojis or special characters². Emojis are therefore no longer only at home in private communication, but also ...
The post Emojis in E-Mail Marketing? Does it Actually Work? appeared first on artegic AG The Marketing Engineers Blog.