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We engineer success in digital CRM

 

We help companies to succeed in customer-centred digital best-in-class dialogue marketing. 10 years of experience in marketing engineering: Know-how, technology, IT integration and operation for marketing automation. For significantly better results, sustainable customer relationships and efficient use of resources.

 

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2.7Mrd.

emails, mobile and social media messages monthly via artegic's ELAINE® technology.
82%

of German internet users are in contact with companies via artegic's ELAINE® technology.
33%

of all DAX companies use artegic solutions.
141

countries where artegic ELAINE® technology is used.

  • RTL
  • Web.de
  • Payback
  • BMW
  • Pro7Sat1 Media SE
  • REWE
  • Hubert Burda Media
  • ATU
  • real
  • Postbus
  • CEWE
  • Breuninger
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artegic AG

This feed was created by mixing existing feeds from various sources.

Successful employee onboarding – with marketing automation

Employee Onboarding is more important than ever because of the changing labor market. The idea of ​​working in the same company over decades is nowadays the least desirable for the fewest employees. With a good introduction, however, companies can nevertheless bind their employees at an early stage. Marketing automation makes it easy to design the ...

The post Successful employee onboarding – with marketing automation appeared first on artegic AG The Marketing Engineers Blog.

„Uncreepy“ In-Store Communication

Walking around in stores on your own and communicating with no one was once. Meanwhile, customers even distinguish between “cool” and “creepy” in-store communication with companies in their stores. Especially the benefits and the degree of personalization determine the reaction of the customers to in-store marketing and service communication. The study “Creepy or Cool 2016” ...

The post „Uncreepy“ In-Store Communication appeared first on artegic AG The Marketing Engineers Blog.

Staggered coupons for recurring purchases – with marketing automation

Due to the mass of suppliers, regular, recurring customers are rare today. In order to keep customers and perhaps even convert them to recurring customers, it is necessary to make attractive offers and implement bonus and loyalty programs. With the right marketing automation tools the campaigns for such programs are easily done. The objective of ...

The post Staggered coupons for recurring purchases – with marketing automation appeared first on artegic AG The Marketing Engineers Blog.

What is the difference between First Party, Second Party and Third Party Data?

Companies in the digital economy collect more and more data every day. There are different data types with different meanings, which must be handled differently. Often, however, there is confusion, so we want to clarify the difference between first party, second party and third party data. The difference between first, second and third party data ...

The post What is the difference between First Party, Second Party and Third Party Data? appeared first on artegic AG The Marketing Engineers Blog.