On the initiative of the Council of Europe, the European Data Protection Day will be organized for the tenth time on 27 January 2017. The aim of the Data Protection Day is to increase the awareness of data protection among EU consumers as well as companies. For companies there is one key issue this year:…
Dutch software investor Main Capital Partners B.V. has invested in digital marketing automation provider artegic. artegic is the leading German specialist supplier of standard software for real-time marketing automation via email and mobile. The company operates one of the largest software-as-a-service (SaaS) platforms for digital marketing in Europe. artegic, consultancy and technology provider of digital…
Digital CRM consulting and technology provider artegic AG is joining the Location Based Marketing Association (LBMA). With the development of its own technologies and practical cases in location-based marketing and proximity marketing, artegic is an innovative driver for digital best-in-class dialogue marketing. With its membership in the LBMA, artegic is keen to expand its involvement.…
Customised offers and integrated success measuring via the ELAINE email marketing platform of German eCRM servive provider artegic AG. Home shopping channel QVC plans to base its email marketing on the ELAINE Email Marketing Suite of German software producer artegic AG. QVC aims to improve marketing controlling, as well as future customisation of its product…
SCHLECKER – the biggest provider of drugstore products worldwide – is about to send its 12 million monthly emails via the ELAINE platform created by German developer artegic. The drugstore chain SCHLECKER (www.schlecker.com) is now focussing its e-mail marketing on artegic’s ELAINE PX E-Mail Marketing Suite. Its Home Shopping Newsletter published several times per week…
Registrations to events concerning the German Presidency of the European Council are run via a system developed by artegic. The German Presidency of the European Council faces the German Federal Ministry with new administrative tasks, for example, registration of politicians, magistrates, service providers, journalists and other participants to up-coming consultancies, seminars, and congresses. In conjunction…
ELAINE client RTL wins the prestigious E-mail Marketing Award in the category Film, TV and Music. Voting of the Newsletter Award 2007 this year closed with a record number of 1.3 million votes cast online. The most interesting and best newsletters were chosen from 2000 applicants and were awarded across 11 categories. Winner in the…
The technically appropriate and legally compliant handling of personal data is an important duty, which is of public concern. In its verdict, the Civil Chamber 23 of the Landgericht (District Court) Berlin prohibited providers of internet content the data retention of IP addresses. IP addresses are regularly collected in web server logfiles and analysed in…
Berlin’s “be Berlin” brings you the online stories of the capital’s people per email into your home, thanks to the ELAINE technology. On 11 March 2008, Berlin’s mayor launched the capital’s new campaign “be Berlin”. Core element is an online platform for the exchange of stories and anecdotes about Berlin written by Berlin’s own residents.…
Bonn/Rheine – frozen foods supplier apetito plans to base its email customer dialogue on the ELAINE Online Direct Marketing Technology supplied by German online CRM service provider artegic. It aims to improve customer communications with a more precise individualisation according to the interest profiles of its subscribers. Prospect acquisition will therefore be expanded and customer…