Published on 13. September 2021 | Author Marie Afschrift
Discounts, raffles, coupons: In this post we give you 6 tips on how to make a newsletter-registration more attractive using little extra-gifts and generate new opt-ins. 1. Discounts for newsletter registration Discounts, vouchers or benefits such ...... read more »
Published on 3. September 2021 | Author Marie Afschrift
Registration-processes and shop-checkout-processes are moments in which your users confide their data to you. These moments are the moments in which you can also ask for your users opt-in for your newsletter. In this blogpost we ...... read more »
Published on 31. August 2021 | Author Lea Diana
Transaction communication does not necessarily have to take place via email. You can also use other digital dialog channels such as SMS, push notifications or mobile messenger. When which channel is useful depends on the transaction. ...... read more »
Published on 26. August 2021 | Author Marie Afschrift
Nowadays, 78.7 percent of people in Germany use social media! That’s no small number, making social media an important touchpoint with your target group. However, all these fans and followers belong to the big social networks ...... read more »
Published on 24. August 2021 | Author Lea Diana
Survey abandonment rates, especially for complex surveys with multiple questions, can be very high. With surveys in interactive emails, you can reduce this behavior. By successively displaying the questions, you lower the barrier to participation. Increases ...... read more »
Published on 19. August 2021 | Author Marie Afschrift
Yes, SMS seem old-fashioned and like something from a bygone era. But they still exist and are reliably delivered to cell phones, smart phones and mobile devices. And those are exactly the devices we look at ...... read more »
Published on 18. August 2021 | Author Sebastian Pieper
Encouraging customers to make regular purchases is the original goal in retail. Marketing automation supports you in implementing simple but effective loyalty programs with child‘s play, e.g. to motivate customers to make follow-up purchases or increase ...... read more »
Published on 9. August 2021 | Author Lea Diana
Send different coupons in interactive emails. These coupons can be both selected and redeemed directly in the email. Interactive emails allow all types of coupon redemption, such as online use via an integrated code, scanning a ...... read more »
Published on 9. August 2021 | Author Lea Diana
Present your customers daily updated menus for selected locations of your restaurant or canteen chain or daily updated offers in your stores. By clicking on a day of the week, the corresponding menu is displayed. Real-time ...... read more »
Published on 3. August 2021 | Author Sebastian Pieper
Especially for paid content or software products, test accesses, or trial phases are an effective way to attract and convince new users. The user can try out the service first and does not have to buy ...... read more »
How to make use of incentives to acquire new addresses
13. September 2021 | von
Win Opt-Ins in the registration-process and shop-checkout-process
3. September 2021 | von
Use transactional emails for cross-channel marketing
31. August 2021 | von
Opt-ins Using Social Media – Tips for Acquiring Addresses
26. August 2021 | von
Survey with full navigation in interactive emails
24. August 2021 | von