Published on 16. March 2020 | Author Marie Afschrift
Email marketing offers one great advantage: all reactions (openings, clicks, conversions, SWYN etc) can be measured accurately for each user. Due to their measurability mailings can be analyzed accurately. You can test what factor in what ...... read more »
Published on 16. July 2019 | Author Lisa Marie Lindemann
Email marketing is and remains one of the most efficient and promising channels through which companies communicate with prospects and customers. The email landscape is constantly changing: new clients and operating systems are emerging, existing ones ...... read more »
Published on 4. January 2018 | Author Maximilian Hermann
We took a look back at the e-commerce year 2017 and summarized 10 important e-commerce facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic has identified the five most ...... read more »
Published on 19. December 2017 | Author Maximilian Hermann
We took a look back at the email marketing year 2017 and summarized 10 important email marketing facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic has identified the ...... read more »
Published on 29. December 2016 | Author Sebastian Pieper
We take a look back at the E-Mail Marketing year 2016 and summarize 10 important E-Mail Marketing Facts 2016 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic has identified the ...... read more »
Published on 1. September 2016 | Author Stefan von Lieven
We summarized 5 digital Marketing Trends 2018. You can find the complete version of the trends here: https://www.artegic.com/digital-marketing-trends. Trend 1: Customer-centric Experience – The Digital Dialogue Takes the Lead in the Transformation The digital transformation is ...... read more »
Published on 24. August 2016 | Author Sebastian Pieper
Predictive analytics puts information gained from data in correlation in order to forecast events which are likely to take place. In economy, especially in marketing, there are many possibilities. More and more companies are recognising this ...... read more »
Published on 14. June 2016 | Author Stefan von Lieven
The digital transformation is currently considered the biggest challenge for companies of all industries. According to a current study by Price Waterhouse Coopers, 4 of 5 top managers view the move to digital as decisive for ...... read more »
Published on 10. November 2015 | Author Sebastian Pieper
“How much can I invest to win a new newsletter subscriber?” How much profit does each new subscriber give me on average?” In order to answer these and similar questions, you can use a customer lifetime ...... read more »
Published on 29. October 2015 | Author Sebastian Pieper
Digital Marketing including email has to deliver proof for its contribution to the company’s success, i.e. it has to be measurable in performance figures. Email marketing in particular, has always stood out because of its precise ...... read more »
Optimization – focus on testing instead of a 360° customer view
15. September 2020 | von
Optimize click rates in email marketing through testing
9. September 2020 | von
11 tips on how to avoid unwarranted spam classification
31. August 2020 | von
Use brand logos in email inboxes
25. August 2020 | von
Use an agile marketing approach to get results faster
25. August 2020 | von