Published on 13. January 2020 | Author Marie Afschrift
Both email marketing and social media marketing are important channels in a company’s marketing mix. Both groups, newsletter subscribers and social media followers, are interested in your brand and/or product. Not only do they want to ...... read more »
Published on 10. January 2020 | Author Maximilian Hermann
We took a look back at the social media marketing year 2019 and summarized 10 important social media marketing facts 2019 in a comprehensive infographic. Download In our whitepaper “12 Tips for e-mail marketing in e-commerce” ...... read more »
Published on 20. December 2019 | Author Maximilian Hermann
We took a look back at the email marketing year 2019 and summarized 10 important email marketing facts 2019 in a comprehensive infographic. In our whitepaper “12 Tips for e-mail marketing in e-commerce” we have compiled ...... read more »
Published on 27. November 2019 | Author Marie Afschrift
Errors are annoying, to some embarrassing and happen to everyone once in a while, even to the biggest and most successful companies, even in email marketing. Everyone who sends out mailings, has noticed a mistake in ...... read more »
Published on 8. November 2019 | Author Maximilian Hermann
People like to orient themselves on what other people have already done or said. This also applies to purchasing decisions. So if a customer states that he has already noticed an offer, then the other can ...... read more »
Published on 4. November 2019 | Author Marie Afschrift
Microsoft’s Cortana, Apple’s Siri, Amazon’s Alexa or the Google Assistant: language assistants have long since found their way into our everyday lives. And, of course, the voice assistants also read out emails. For marketers in email ...... read more »
Published on 9. September 2019 | Author Marie Afschrift
First impressions count. And this definitely applies to the subject lines of mailings as well. 47% of users state the subject line as the reason for opening an e-mail (source: Chadwick Martin Bailey). The subject line, ...... read more »
Published on 16. August 2019 | Author Maximilian Hermann
A self-service center is a personal area of a user on the website of a company where he can manage his profile. With the help of a self-service center, users of digital services can, for example, ...... read more »
Published on 1. August 2019 | Author Marie Afschrift
Did you know that an average of 39% of online-shop users don’t even take a look at any products and that only 12% put something in their cart? (source: freshrelevance) Most shop visitors browse, take a ...... read more »
Published on 31. July 2019 | Author Lisa Marie Lindemann
In a time of impressions and information flooding the internet it gets harder to focus a user’s attention on just one single thing for a moment. This is a challenge marketers all over the world face ...... read more »
Retrospect: 10 important ecommerce facts 2019
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Retrospect: 10 important mobile marketing facts 2019
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Retrospect: 10 important marketing automation facts 2019
15. January 2020 | von
Using social media marketing and email marketing cross media? That’s possible!
13. January 2020 | von
Retrospect: 10 important social media marketing facts 2019
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