Published on 10. December 2018 | Author Maximilian Hermann
A tried and tested means of direct marketing is still print mailing (also: direct mail or just mailing). Even if at first glance this may seem a bit outdated in a digital world, mailing is still ...... read more »
Published on 5. December 2018 | Author Lisa Marie Lindemann
A very helpful tool in the communication of online retailers is a self-service center. If you give your customers the opportunity to fill in their personal data, you can not only obtain further information about your ...... read more »
Published on 16. November 2018 | Author Thomas Köbrich
One oft the objectives of the General Data Protection Regulation (GDPR) was to create legal certainty for companies. The same data protection standards now apply in every EU country, and US companies doing business in EU ...... read more »
Published on 26. October 2018 | Author Lisa Marie Lindemann
Everyone knows the situation: You can choose between two restaurants, one full of people, the other one is empty. Consensus is, you would rather enter the full one because the lot of people suggest that you ...... read more »
Published on 14. May 2018 | Author Sebastian Pieper
BMW Motorrad is a brand of BMW AG and is represented in numerous countries around the world. For worldwide sales, BMW Motorbike primarily relies on an indirect sales model through independent dealers. This case study illustrates ...... read more »
Published on 25. April 2018 | Author Sebastian Pieper
Today, consumers go through a completely different buying process than they used to one or two decades ago. Not only in B2C, customers are exposed to a variety of information at different touchpoints. In B2B, too, ...... read more »
Published on 5. March 2018 | Author Maximilian Hermann
In the recently published report MARKETER EMAIL TRACKER 2018, which is based on surveys conducted by DMA (Direct Marketing Association) UK, marketers are asked about their views on email marketing in terms of effectiveness, importance for ...... read more »
Published on 22. January 2018 | Author Maximilian Hermann
We took a look back at the big data and data-driven marketing year 2017 and summarized 10 important big data and data-driven marketing facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing ...... read more »
Published on 22. January 2018 | Author Maximilian Hermann
We took a look back at the mobile marketing year 2017 and summarized 10 important mobile marketing facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic has identified ...... read more »
Published on 15. January 2018 | Author Maximilian Hermann
We took a look back at the social media marketing year 2017 and summarized 10 important social media marketing facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic ...... read more »
How to Successfully Integrate Print and E-Mail
10. December 2018 | von
Tips For E-Mail Marketing In B2B – Promote Events
5. December 2018 | von
Tips For E-Mail Marketing In E-Commerce – Self-Service Center
5. December 2018 | von
Tips For E-Mail Marketing In E-Commerce – Testing and Optimization
30. November 2018 | von
Tips For E-Mail Marketing In E-Commerce – Use Unusual Occasions
26. November 2018 | von