Glossary: B2B (Business to Business)
The term B2B refers to the business relationships between two companies, governmental organisations or associations.
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B2B Industry
Cross Channel Marketing
Data Collection
Data Management
Design & Content
e-commerce
Email Marketing
Lead Nurturing
Lifecycle Marketing
Location-Based Marketing
Marketing Automation
Mobile Marketing
Online CRM
Performance Monitoring
Personalisation & Context Sensitivity
Privacy & Law
Process Optimisation
Profiling & Insights
Real Time Marketing Automation
Retail Industry
Social Media Marketing
Strategy
Transactional- & Service Communication
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