Marketing automation refers to the software-supported automation of marketing processes. This facilitates the coordination of marketing tasks and increases efficiency. The software is able to, e.g. trigger the sending of behaviour-based emails.
Email marketing dispatch errors: do error-free newsletters exist?
27. November 2019 | von
The successful use of social proof in B2B marketing
8. November 2019 | von
When voice assistant software reads your emails to you
4. November 2019 | von
Use push notifications to improve engagement and increase customer loyalty
30. October 2019 | von
Eye catchers in the inbox: How subject lines can increase the opening rate
9. September 2019 | von