Published on 13. April 2009 | Author Stefan von Lieven
The financial crisis will continue to provide a boost for online marketing. In the search for efficient marketing methods, it stands to reason that there will be a transition from offline to online channels and particularly, ...... read more »
Published on 2. February 2009 | Author Stefan von Lieven
Interested, attentive and active newsletter subscribers are always the goal in permission marketing. In reality, this is contradicted by a number of mostly non-specific and irrelevant advertising messages, intruding upon us at every opportunity. So, how ...... read more »
Activating users with welcome emails
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Get meaningful results when testing in email marketing
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50 Things You Can Test in Email Marketing
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Interactive email marketing: rare but attention-grabbing
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