Published on 16. January 2019 | Author Lisa Marie Lindemann
We took a look back at the social media marketing year 2018 and summarized 10 important social media marketing facts 2018 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic ...... read more »
Published on 10. December 2018 | Author Maximilian Hermann
A tried and tested means of direct marketing is still print mailing (also: direct mail or just mailing). Even if at first glance this may seem a bit outdated in a digital world, mailing is still ...... read more »
Published on 14. September 2018 | Author Maximilian Hermann
E-mail marketing is a classic in digital dialogue marketing for B2B companies, whether they are suppliers, engineering specialists, or wholesalers. Effective, with the highest return on investment of all digital marketing channels, and above all: efficient. ...... read more »
Published on 5. March 2018 | Author Maximilian Hermann
In the recently published report MARKETER EMAIL TRACKER 2018, which is based on surveys conducted by DMA (Direct Marketing Association) UK, marketers are asked about their views on email marketing in terms of effectiveness, importance for ...... read more »
Published on 15. January 2018 | Author Maximilian Hermann
We took a look back at the social media marketing year 2017 and summarized 10 important social media marketing facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic ...... read more »
Published on 14. December 2017 | Author Maximilian Hermann
RCS is supposed to be mobile provider’s answer to WhatsApp & Co. Therefore, RCS offers some interesting features. In 2017, the SMS as communication channel has to face more and more competition from mobile instant messaging ...... read more »
Published on 14. July 2016 | Author Stefan von Lieven
The Internet of Things – the linking of smart products is tipped off as the next big revolution in information technology. A revolution which has the potential to significantly influence – if not dissolve and rearrange ...... read more »
Published on 23. June 2016 | Author Sebastian Pieper
This year, artegic has again visited the The Next Web Europe, arguably the most important digital conference in Europe. In our first post on the conference, we were looking at the identification of trends, at success ...... read more »
Published on 17. May 2016 | Author Sebastian Pieper
In May 2016, the digital conference re:publica celebrated its tenth anniversary with over 8000 visitors and 770 speakers. Whether influencer marketing, messaging apps, virtual reality or the much invoked digital transformation: the re:publica has developed into ...... read more »
Published on 7. April 2016 | Author Sebastian Pieper
According to the Gartner Hype Cycle for the evaluation of technology trends, virtual reality has reached the so-called “Path of Enlightenment” phase. It might sound esoteric, but it just means that the media hype is dying ...... read more »
Using animated GIFs correctly in email marketing
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Tracking and reporting of transactional mails
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Using segmentation in email marketing
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Avoid overlapping marketing automation campaigns
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Integrate cross- & upsells in your transactional emails
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