Published on 8. November 2019 | Author Maximilian Hermann
People like to orient themselves on what other people have already done or said. This also applies to purchasing decisions. So if a customer states that he has already noticed an offer, then the other can ...... read more »
Published on 16. August 2019 | Author Maximilian Hermann
A self-service center is a personal area of a user on the website of a company where he can manage his profile. With the help of a self-service center, users of digital services can, for example, ...... read more »
Published on 26. November 2018 | Author Maximilian Hermann
E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to ...... read more »
Published on 20. June 2018 | Author Maximilian Hermann
If you look at the simple growth rates of this business model, the answer is quickly formulated. Statistics such as 3,000 percent increased web traffic in the last three years and 200 percent annual growth since ...... read more »
Published on 26. March 2018 | Author Maximilian Hermann
Today, many apps offer the possibility to send push notifications to their users. There’s a multitude of different occasions for this. Receiving a message from a messenger app, important breaking news, app-internal behavior, or the current ...... read more »
Published on 22. January 2018 | Author Maximilian Hermann
We took a look back at the mobile marketing year 2017 and summarized 10 important mobile marketing facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic has identified ...... read more »
Published on 9. January 2018 | Author Maximilian Hermann
We took a look back at the marketing automation year 2017 and summarized 10 important marketing automation facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic has identified ...... read more »
Published on 4. January 2018 | Author Maximilian Hermann
We took a look back at the e-commerce year 2017 and summarized 10 important e-commerce facts 2017 in a comprehensive infographic. Free E-Book Download: 5 Digital Marketing Trends until 2018 artegic has identified the five most ...... read more »
Published on 7. July 2017 | Author Sebastian Pieper
Digital direct marketing is particularly effective when it includes the context in which the user reads the message, especially in the mobile or POS environment. In that way customers get activated where they are, with the ...... read more »
Published on 16. June 2017 | Author Sebastian Pieper
The first purchase in the online shop should not have been the last. To prevent this, there are many possibilities that marketing automation can easily realize to strengthen the customer loyalty. Everyone knows the order confirmation ...... read more »
Marketing automation: status quo and advantages
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What can testing achieve in email marketing?
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3 tips for better deliverability in email marketing
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Individualization with less effort – integrate user data directly into messages
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Using Call-to-Action correctly in marketing
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