Communication

Tracking and reporting of transactional mails

Veröffentlicht am 16 April 2021 | von Marie Afschrift

0

What is taken for granted in email marketing is hardly ever done with transactional emails: tracking of reactions such as openings, clicks, conversions or SWYNs. Tracking and optimization of transactional emails is just as important as with classic marketing emails.

Use the findings to evaluate your transaction communication, to analyze customer behavior, and to (automatically) optimize your transactional emails.

With ELAINE® Transactional Message Hub you track reactions to your transactional emails as well as to your marketing emails.
With ELAINE® Transactional Message Hub you track reactions to your transactional emails as well as to your marketing emails.

Automated performance reports

Report what you track. Save time and effort by automating performance reporting. Have your employees and managers receive reports automatically via email or in Microsoft teams at defined times or when defined thresholds are reached.

Create automated performance reports on

  • Dispatch throughput
  • Delivery rates
  • Opening rates
  • Click rates
  • Conversion rates
  • SWYNs
  • Coupon redemption
  • defects found automatically by QA rules
  • generated revenues through cross- & upsells

12 things you are not yet doing with transactional mails

Do you already use your transactional mails for cross- and upsells? In our checklist: 12 things you are not yet doing with transactional mails you find 11 more inspirations for optimising your transactional mails. Just click on the cover and fill in the form to receive the checklist.

Thumb Checklist: 12 things your are not yet doing with transactional mails
Checklist: 12 things your are not yet doing with transactional mails

Please fill out this field.

Please fill out this field.

Please fill out this field.

Please fill out this field.

Please fill out this field.

Please fill out this field.

Please select at least one field.

Your data will not be transferred to third parties. You can revoke your agreement with a click in every email. If you don’t want to be contacted electronically, you can also request the chosen documents via mail.

* Required fields




Comments are closed.

Nach Oben ↑