The email marketing & marketing automation software provider artegic analyzed the latest email marketing design and content trends in grocery retail in cooperation with the CRM- and email marketing agency saphiron GmbH in a study. Email marketers in grocery retail should know about the current trends in their own discipline. What are the design elements…
As Head of Product, Udo Reusch takes over the functional and technical responsibility for the development and operation of the marketing automation technology ELAINE at artegic. In his role as Head of Product, Udo Reusch is responsible for software development, product management and platform IT at marketing technology provider artegic. His tasks include the further…
The email marketing & marketing automation software provider artegic has analyzed the latest email marketing design and content trends in cooperation with the CRM- and email marketing agency saphiron GmbH in a study. Email marketers should know about the current trends in their own discipline. What is popular in newsletter or marketing email design? What…
The email marketing and marketing automation provider artegic receives the Gold International Business Award in the category “Marketing/Public Relations Solution” for the ELAINE Transactional Message Hub. Transactional emails (such as order confirmations or digital invoices) are the most important touchpoint in digital dialog with customers. Nevertheless, 65 percent of email marketers do not fully realize…
Apple iOS 15’s new privacy features prevent tracking of email opens. This has significant implications for email marketing, ranging from distorted KPIs to malfunctions in marketing automation campaigns. artegic adapts its marketing automation software to the new requirements of the iOS 15 update. New features still allow, for example, to capture resilient open metrics, optimize…
SOKA-BAU, the joint umbrella brand of the Urlaubs- und Lohnausgleichskasse der Bauwirtschaft (Holiday Leave and Wage Compensation Bank of the Construction Industry) and the Zusatzversorgungskasse des Baugewerbes AG (Supplementary Benefits Bank of the Construction Industry plc), relies on the email marketing and marketing automation technology ELAINE from artegic. The email communication of SOKA-BAU is aimed…
With a score of 95.2 out of 100 points, artegic is among the “best in technology” in the IT and communication service provider category according to Focus DEUTSCHLAND TEST. In the DEUTSCHLAND TEST, Focus distinguishes German technology providers that are in the reference class from the customers’ point of view. In the category “IT and…
As Head of Platform, Wolfgang Heider assumes the professional and technical responsibility for the development and operation of the marketing automation technology ELAINE at artegic AG. In the newly appointed role as Head of Platform, Wolfgang Heider is responsible for the areas of software development, product management and platform IT for the marketing technology provider…
CosmosDirekt, the largest direct insurer and largest risk life insurer in Germany, relies on solutions from the digital CRM consulting and technology provider artegic AG for its digital dialogue marketing. The main focus of CosmosDirekt’s digital dialogue marketing is the cross-selling of different insurance products as well as a direct and individual approach to individual…
CEWE, Europe’s leading photo service and successful provider in the business field of commercial online printing, relies on solutions from CRM consulting and technology provider artegic AG for digital dialogue marketing. The core of the application is a digital dialogue marketing platform fully integrated with SAP CRM. CEWE relies on the ELAINE technology from artegic…