RTL interactive GmbH relies on consulting and technology from the real-time CRM provider artegic AG for customer loyalty and customer activation for the Video on Demand Service TV NOW. The aim is to enable integrated, customer-centric, digital dialogue as part of customer lifecycle communication. The core of the solution is a customer-centric 360° database, in…
The digital CRM consulting and technology provider artegic AG has appointed Bernd G Weber as CFO/COO to the Executive Board effective 15 August 2019. Bernd G Weber has many years of experience in finance, operations and sales in the IT and digital economy. After working for T-Systems, Deutsche Telekom, Roland Berger and Unilever, he was…
The health insurance company “Techniker Krankenkasse” relies on solutions of the consulting and technology provider artegic AG for its marketing automation and digital dialogue. Digital dialogue marketing and, in particular, automated mailing campaigns are becoming increasingly important for Techniker Krankenkasse. In order to meet the high demands of policyholders for a customer-centric customer experience, the…
BMW Group Central and Southeastern Europe (BMW CS) and artegic AG were awarded the golden German Stevie Award 2020 in the category “Marketing Campaign of the Year – Automotive – Aftermarket”. The award is presented for the marketing automation campaign “Car Handover Anniversary Mail”. The German Stevie Award is awarded every year to particularly outstanding companies. Awards…
Detlev Louis Motorrad-Vertriebs GmbH, Germany’s largest retailer and mail order company for motorcycle clothing and accessories, will rely on solutions from digital CRM consulting and technology provider artegic AG for its digital dialogue marketing in the future. As part of a strategy for consistent customer centricity, Detlev Louis Motorrad-Vertriebsgesellschaft mbH relies on the real-time marketing…
On 13.-14. September the digital economy fair dmexco will open its doors again in Cologne. At booth A040 in hall 6 the digital CRM provider artegic AG will be showing ELAINE® SIX, the next generation of the award-winning digital marketing suite ELAINE. Usability, real-time cross-channel customer centricity in the customer journey and the consistent implementation…
Customised offers and integrated success measuring via the ELAINE email marketing platform of German eCRM servive provider artegic AG. Home shopping channel QVC plans to base its email marketing on the ELAINE Email Marketing Suite of German software producer artegic AG. QVC aims to improve marketing controlling, as well as future customisation of its product…
Digital CRM consulting and technology provider artegic AG is joining the Location Based Marketing Association (LBMA). With the development of its own technologies and practical cases in location-based marketing and proximity marketing, artegic is an innovative driver for digital best-in-class dialogue marketing. With its membership in the LBMA, artegic is keen to expand its involvement.…
Dutch software investor Main Capital Partners B.V. has invested in digital marketing automation provider artegic. artegic is the leading German specialist supplier of standard software for real-time marketing automation via email and mobile. The company operates one of the largest software-as-a-service (SaaS) platforms for digital marketing in Europe. artegic, consultancy and technology provider of digital…
On the initiative of the Council of Europe, the European Data Protection Day will be organized for the tenth time on 27 January 2017. The aim of the Data Protection Day is to increase the awareness of data protection among EU consumers as well as companies. For companies there is one key issue this year:…