On 13.-14. September the digital economy fair dmexco will open its doors again in Cologne. At booth A040 in hall 6 the digital CRM provider artegic AG will be showing ELAINE® SIX, the next generation of the award-winning digital marketing suite ELAINE. Usability, real-time cross-channel customer centricity in the customer journey and the consistent implementation of artegics successful DPCA® methodology were the driving force behind the new technology.

“Classic” CRM was mostly static and with few marketing functions. Campaign management systems lacked the response speed and the focus on the individual customers. ELAINE® SIX is the next generation of digital customer communication. It combines the highly customer-centric view of a CRM with state-of-the-art marketing capabilities: real-time and automated for maximum customization in timing, context and content. At booth A040 in hall 6, artegic shows how to achieve better results and more sustainable customer relationships with less effort using ELAINE SIX.

It is possible to make appointments with the artegic experts here: www.artegic.com/dmexco