Interactive Mails
Interactive content
easily into your emails!
Edit interactive content via the ELAINE Message Editor
Interactive content in emails result in higher engagement and more attention from the email users. Nevertheless is interactive content in marketing emails still rare. With ELAINE you can easily integrate interactive content per widget into your emails and edit them in the ELAINE message editor. The following interactive email marketing widgets are available:
- Slider / Carousel: Introduce your offers especially prominently in a slide show.
- Content Expander: Use the Content Expander to give your emails a more structured and clearer design.
- Video: Embed videos in your emails, that play automatically as soon as the email is openend or when clicked.
- Survey: Integrate a multi-step survey directly in your emails and thus the participation rate improves.
- Net Promoter Score & Rating: Use your emails to receive ratings from your users.
- Appointment Booking: Improve your conversion rate by integrating the full appointment booking process in your email.
- Opt-In Generation: Gain more opt-ins and/or opt-ins of higher quality with the integration of opt-in forms in your emails.
- Digital Coupons: Optimize your couponing by the integration of digital and individualized coupons in your mails.
- Micro-Shop: Simplify the purchase process by offering your products directly in a micro-shop in your email.
Micro-Shop
Encourage impulse purchases for special buying incentives, special offers and sales with interactive micro-shops. Reduce unnecessary clicks and thus the dropout rate.
Compared to non-interactive emails a double-digit increase in revenue is possible.
Surveys
Abandonment rates for surveys, especially for complex surveys with several questions can be very high. By using surveys in interactive emails you reduce this behaviour.
The number of participants increases verifiably by up to 80%.