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27. August 2018

Checklist: 12 Tips for Email Marketing in E-Commerce

E-Com­mer­ce is boo­m­ing. During the last years, the deve­lop­ments in the indus­try have only known one direc­tion: up! Only one per­cent of tho­se employ­ed in the […]
30. July 2018

dmexco 2018: Successfull Digital Dialogue Marketing with Marketing Engineering at artegic – Arrange Appointments

From Sep­tem­ber 12-13, 2018, the dmex­co in Colo­gne will once again be the most important digi­tal eco­no­my tra­de fair & con­fe­rence in the Ger­man-speaking world. At […]
14. May 2018

Checklist: 13 Tips for E-Mail Marketing in B2B – Now Available for Download

E-mail mar­ke­ting is a clas­sic in digi­tal dia­lo­gue mar­ke­ting of B2B com­pa­nies – whe­ther it’s sup­pliers, mecha­ni­cal engi­nee­ring spe­cia­lists, or who­le­sa­lers. It’s effec­tive, has the hig­hest […]
24. April 2018

Seamless Customer Experience and Highest Data Protection Standards Realized – BMW Motorrad Case Study

BMW Motor­rad is a brand of BMW AG and is rep­re­sen­ted in nume­rous coun­tries around the world. For world­wi­de sales, BMW Motor­bike pri­ma­ri­ly reli­es on an […]

artegic AG The Marketing Engineers Blog

Tip For E-Mail Marketing In B2B – Enable Personal Contact

E-mail marketing is a classic in digital dialogue marketing for B2B companies, whether they are suppliers, engineering specialists, or wholesalers. Effective, with the highest return on investment of all digital marketing channels, and above all: efficient. E-mail marketing is an indispensable component in the digital marketing mix of B2B companies. In this blog post series ...

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Tip For Email Marketing In E-Commerce – Use Transaction Mails

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tip For Email Marketing In E-Commerce – Use Transaction Mails appeared first on artegic AG The Marketing Engineers Blog.

Augmented Reality and New Marketing Opportunities

Augmented Reality (AR) is a development that has been heard of for a long time and whose spread is now gaining momentum. This trend, often referred to in connection with virtual reality, is repeatedly praised by the media as an innovative technology for a variety of applications. However, the differences between these two phenomena are ...

The post Augmented Reality and New Marketing Opportunities appeared first on artegic AG The Marketing Engineers Blog.

Subscription Box Models – The New Stars in E-Commerce?

If you look at the simple growth rates of this business model, the answer is quickly formulated. Statistics such as 3,000 percent increased web traffic in the last three years and 200 percent annual growth since 2011 are basically speaking for themselves. So it’s no wonder that there are now subscription boxes for each and ...

The post Subscription Box Models – The New Stars in E-Commerce? appeared first on artegic AG The Marketing Engineers Blog.