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News

1. May 2007

RTL Wins Newsletter Award 2007

ELAI­NE cli­ent RTL wins the pres­ti­gious E-mail Mar­ke­ting Award in the cate­go­ry Film, TV and Music. Voting of the News­let­ter Award 2007 this year clo­sed with […]
23. April 2007

SCHLECKER Home Shopping Sets Their E-mail Marketing Hopes on ELAINE

SCHLE­CKER – the big­gest pro­vi­der of drugsto­re pro­ducts world­wi­de – is about to send its 12 mil­li­on mon­th­ly emails via the ELAI­NE plat­form crea­ted by Ger­man […]
23. April 2007

HILDA Organises Accreditation Europe-wide

Regis­tra­ti­ons to events con­cer­ning the Ger­man Pre­si­den­cy of the Euro­pean Coun­cil are run via a sys­tem deve­lo­ped by artegic. The Ger­man Pre­si­den­cy of the Euro­pean Coun­cil […]
15. February 2007

Home shopping channel QVC customises Email Marketing with ELAINE

Custo­mi­sed offers and inte­gra­ted suc­cess mea­su­ring via the ELAI­NE email mar­ke­ting plat­form of Ger­man eCRM ser­vi­ve pro­vi­der artegic AG. Home shop­ping chan­nel QVC plans to base […]

artegic AG The Marketing Engineers Blog

How to Successfully Integrate Print and E-Mail

A tried and tested means of direct marketing is still print mailing (also: direct mail or just mailing). Even if at first glance this may seem a bit outdated in a digital world, mailing is still effective – even among younger buyers. A study by the United States Postal Service showed that 57 percent of ...

The post How to Successfully Integrate Print and E-Mail appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In B2B – Promote Events

Events such as webinars, trade fairs, and conferences are important sales and marketing tools in B2B. But those are not self-running. It is important to motivate users skillfully to participate in a certain event and to remind you of the appointment after registration or appointment and to provide them with the most important information. Marketing ...

The post Tips For E-Mail Marketing In B2B – Promote Events appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In E-Commerce – Self-Service Center

A very helpful tool in the communication of online retailers is a self-service center. If you give your customers the opportunity to fill in their personal data, you can not only obtain further information about your users, but also enable the individual user to manage his profile himself and adapt newsletters etc. to his own ...

The post Tips For E-Mail Marketing In E-Commerce – Self-Service Center appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In E-Commerce – Testing and Optimization

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tips For E-Mail Marketing In E-Commerce – Testing and Optimization appeared first on artegic AG The Marketing Engineers Blog.