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News

1. May 2007

RTL Wins Newsletter Award 2007

ELAI­NE cli­ent RTL wins the pres­ti­gious E-mail Mar­ke­ting Award in the cate­go­ry Film, TV and Music. Voting of the News­let­ter Award 2007 this year clo­sed with […]
23. April 2007

SCHLECKER Home Shopping Sets Their E-mail Marketing Hopes on ELAINE

SCHLE­CKER – the big­gest pro­vi­der of drugsto­re pro­ducts world­wi­de – is about to send its 12 mil­li­on mon­th­ly emails via the ELAI­NE plat­form crea­ted by Ger­man […]
23. April 2007

HILDA Organises Accreditation Europe-wide

Regis­tra­ti­ons to events con­cer­ning the Ger­man Pre­si­den­cy of the Euro­pean Coun­cil are run via a sys­tem deve­lo­ped by artegic. The Ger­man Pre­si­den­cy of the Euro­pean Coun­cil […]
15. February 2007

Home shopping channel QVC customises Email Marketing with ELAINE

Custo­mi­sed offers and inte­gra­ted suc­cess mea­su­ring via the ELAI­NE email mar­ke­ting plat­form of Ger­man eCRM ser­vi­ve pro­vi­der artegic AG. Home shop­ping chan­nel QVC plans to base […]

artegic AG The Marketing Engineers Blog

Tips For E-Mail Marketing In E-Commerce – Interlink Online and Offline

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tips For E-Mail Marketing In E-Commerce – Interlink Online and Offline appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In E-Commerce – Segmentation According to Purchasing Behaviour

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tips For E-Mail Marketing In E-Commerce – Segmentation According to Purchasing Behaviour appeared first on artegic AG The Marketing Engineers Blog.

Internal Marketing: Why it is Important and how to Apply it Successfully

One question might pop into your head immediately: Why do internal marketing at all? The answer to this question is very easy but yet convincing. Internal marketing can serve a lot of purposes. i.g. you can improve your internal employer branding or do a multilevel mailing streak for on boarding new employees. With the right ...

The post Internal Marketing: Why it is Important and how to Apply it Successfully appeared first on artegic AG The Marketing Engineers Blog.

Promotion Tabs: Enriched Previews

When Google first announced the tabbed inbox solution, marketers were in horror. If every marketing mail lands in a separated promotion tab no one will have a look at it when they check their mailbox, right? But it turned out that the bundled mail thing isn’t quite as bad as marketers thought it would be. ...

The post Promotion Tabs: Enriched Previews appeared first on artegic AG The Marketing Engineers Blog.