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News

23. January 2018

ELAINE SIX Embodies the Next Technology Generation for Real-time CRM Automation from artegic

Digi­tal CRM pro­vi­der artegic is releasing ELAI­NE SIX, the next gene­ra­ti­on of the award-win­ning digi­tal mar­ke­ting sui­te from ELAI­NE. ELAI­NE SIX com­bi­nes the high­ly custo­mer-cen­tric approach […]
10. January 2018

5 Digital Marketing Trends in 2018 – from Customer-centric Experience to Realtime Marketing Automation

Mar­ke­ting is taking on a lea­ding role in the digi­tal trans­for­ma­ti­on. Tra­di­tio­nal cam­pai­gn manage­ment has beco­me worn out and is giving way to dyna­mic real-time com­mu­ni­ca­ti­on. […]
12. December 2017

artegic is Becoming Member of Internet Service Providers Austria

The digi­tal CRM con­sul­ting and tech­no­lo­gy pro­vi­der artegic AG is beco­m­ing mem­ber of Inter­net Ser­vice Pro­vi­ders Aus­tria (ISPA). As a lea­ding dri­ver of inno­va­ti­on and through […]
24. October 2017

Digital dialogue meets data analysis – artegic and Apteco become partners

The digi­tal CRM con­sul­ting and tech­no­lo­gy pro­vi­der artegic and the soft­ware pro­vi­der for data ana­ly­sis and auto­ma­ti­on Apt­e­co GmbH have star­ted a part­nership. The joint­ly deve­lo­ped […]

artegic AG The Marketing Engineers Blog

Tips For E-Mail Marketing In E-Commerce – Interlink Online and Offline

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tips For E-Mail Marketing In E-Commerce – Interlink Online and Offline appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In E-Commerce – Segmentation According to Purchasing Behaviour

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tips For E-Mail Marketing In E-Commerce – Segmentation According to Purchasing Behaviour appeared first on artegic AG The Marketing Engineers Blog.

Internal Marketing: Why it is Important and how to Apply it Successfully

One question might pop into your head immediately: Why do internal marketing at all? The answer to this question is very easy but yet convincing. Internal marketing can serve a lot of purposes. i.g. you can improve your internal employer branding or do a multilevel mailing streak for on boarding new employees. With the right ...

The post Internal Marketing: Why it is Important and how to Apply it Successfully appeared first on artegic AG The Marketing Engineers Blog.

Promotion Tabs: Enriched Previews

When Google first announced the tabbed inbox solution, marketers were in horror. If every marketing mail lands in a separated promotion tab no one will have a look at it when they check their mailbox, right? But it turned out that the bundled mail thing isn’t quite as bad as marketers thought it would be. ...

The post Promotion Tabs: Enriched Previews appeared first on artegic AG The Marketing Engineers Blog.