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News

25. September 2017

artegic and RTL Interactive received an International Business Award in Gold

Medi­en­grup­pe RTL Deutsch­land and artegic win pres­ti­gious award in the cate­go­ry “Mar­ke­ting Cam­pai­gn of the Year” Medi­en­grup­pe RTL Deutsch­land the digi­tal CRM tech­no­lo­gy pro­vi­der artegic got […]
13. July 2017

dmexco 2017: artegic shows new-award winning digital marketing technology ELAINE SIX

On 13.-14. Sep­tem­ber the digi­tal eco­no­my fair dmex­co will open its doors again in Colo­gne. At booth A040 in hall 6 the digital CRM provider artegic […]
25. January 2017

The General Data Protection Regulation is above all – commentary on the European Data Protection Day

On the initia­ti­ve of the Coun­cil of Euro­pe, the Euro­pean Data Pro­tec­tion Day will be orga­ni­zed for the tenth time on 27 Janu­ary 2017. The aim […]
11. January 2017

artegic Focusses on International Growth With Software Investor Main Capital Partners

Dutch soft­ware inves­tor Main Capi­tal Part­ners B.V. has invested in digi­tal mar­ke­ting auto­ma­ti­on pro­vi­der artegic. artegic is the lea­ding Ger­man spe­cia­list sup­plier of stan­dard soft­ware for […]

artegic AG The Marketing Engineers Blog

Tips For E-Mail Marketing In E-Commerce – Interlink Online and Offline

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tips For E-Mail Marketing In E-Commerce – Interlink Online and Offline appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In E-Commerce – Segmentation According to Purchasing Behaviour

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tips For E-Mail Marketing In E-Commerce – Segmentation According to Purchasing Behaviour appeared first on artegic AG The Marketing Engineers Blog.

Internal Marketing: Why it is Important and how to Apply it Successfully

One question might pop into your head immediately: Why do internal marketing at all? The answer to this question is very easy but yet convincing. Internal marketing can serve a lot of purposes. i.g. you can improve your internal employer branding or do a multilevel mailing streak for on boarding new employees. With the right ...

The post Internal Marketing: Why it is Important and how to Apply it Successfully appeared first on artegic AG The Marketing Engineers Blog.

Promotion Tabs: Enriched Previews

When Google first announced the tabbed inbox solution, marketers were in horror. If every marketing mail lands in a separated promotion tab no one will have a look at it when they check their mailbox, right? But it turned out that the bundled mail thing isn’t quite as bad as marketers thought it would be. ...

The post Promotion Tabs: Enriched Previews appeared first on artegic AG The Marketing Engineers Blog.