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News

25. September 2017

artegic and RTL Interactive received an International Business Award in Gold

Medi­en­grup­pe RTL Deutsch­land and artegic win pres­ti­gious award in the cate­go­ry “Mar­ke­ting Cam­pai­gn of the Year” Medi­en­grup­pe RTL Deutsch­land the digi­tal CRM tech­no­lo­gy pro­vi­der artegic got […]
13. July 2017

dmexco 2017: artegic shows new-award winning digital marketing technology ELAINE SIX

On 13.-14. Sep­tem­ber the digi­tal eco­no­my fair dmex­co will open its doors again in Colo­gne. At booth A040 in hall 6 the digital CRM provider artegic […]
25. January 2017

The General Data Protection Regulation is above all – commentary on the European Data Protection Day

On the initia­ti­ve of the Coun­cil of Euro­pe, the Euro­pean Data Pro­tec­tion Day will be orga­ni­zed for the tenth time on 27 Janu­ary 2017. The aim […]
11. January 2017

artegic Focusses on International Growth With Software Investor Main Capital Partners

Dutch soft­ware inves­tor Main Capi­tal Part­ners B.V. has invested in digi­tal mar­ke­ting auto­ma­ti­on pro­vi­der artegic. artegic is the lea­ding Ger­man spe­cia­list sup­plier of stan­dard soft­ware for […]

artegic AG The Marketing Engineers Blog

How to Successfully Integrate Print and E-Mail

A tried and tested means of direct marketing is still print mailing (also: direct mail or just mailing). Even if at first glance this may seem a bit outdated in a digital world, mailing is still effective – even among younger buyers. A study by the United States Postal Service showed that 57 percent of ...

The post How to Successfully Integrate Print and E-Mail appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In B2B – Promote Events

Events such as webinars, trade fairs, and conferences are important sales and marketing tools in B2B. But those are not self-running. It is important to motivate users skillfully to participate in a certain event and to remind you of the appointment after registration or appointment and to provide them with the most important information. Marketing ...

The post Tips For E-Mail Marketing In B2B – Promote Events appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In E-Commerce – Self-Service Center

A very helpful tool in the communication of online retailers is a self-service center. If you give your customers the opportunity to fill in their personal data, you can not only obtain further information about your users, but also enable the individual user to manage his profile himself and adapt newsletters etc. to his own ...

The post Tips For E-Mail Marketing In E-Commerce – Self-Service Center appeared first on artegic AG The Marketing Engineers Blog.

Tips For E-Mail Marketing In E-Commerce – Testing and Optimization

E-Commerce is booming. During the last years, the developments in the industry have only known one direction: up! And sales growth continues unabated, so that e-commerce sales in Germany in 2017 had an amount up to 48.7 billion euros, which corresponds to 13.22 percent of total retail sales – also the highest value measured so ...

The post Tips For E-Mail Marketing In E-Commerce – Testing and Optimization appeared first on artegic AG The Marketing Engineers Blog.